1) Cross Sell Your Subscribers
One important area of profit online is cross selling to your customers. Cross selling occurs when you sell subscribers or purchaser of one particular niche or niche product something in a related niche.
For example, your niche might be vegetable gardening, and perhaps you can cross sell your vegetable gardening customers a fruit gardening product.
Or perhaps you have puppy dog web site; a cross sell product would be a kitty cat product.
You can either produce the cross product yourself, or become an affiliate of another internet web site and earn a commission selling the cross product.
2) Create Your Sales Funnel
With a sales funnel, the idea is that you introduce your customers to bigger and more costly products as they purchase your less expensive products.
For example, you can use a free product to induce potential subscribers to join your list. Once they join, you might offer them a $17 product. Then, once they have purchased the $17, you can introduce them to a $47 product...and so on.
Now, you can either create your own products, or find quality affiliate products that offer increased commissions to you.
Your sales funnel might look like this:
Free ebook (6 pages)...........free
eBook (40 pages)...............$17
Advanced Ebook...............$47
Advanced eBook (different topic) CD set...........$97
Complete course in your niche (with CDs and workbooks).....$497
To create products that sell for even more than that, you can create consulting programs, complete niche kits and training programs, or seminars (these can range from $997 to $10,000).
3) Creating Long-Term Streams of Income With Your Subscribers
The sales funnel discussed in the last few paragraphs, when done correctly, can enable you to create long-term streams of income with your customers.
The key here is that you have to make sure that everything that you create or represent is of high quality. Your subscribers will stop buying from you if they buy something that doesn't live up to the sales page.
Be creative about thinking of ways you can upsell, cross-sell, and back-end sell your customers. Many of my customers have bought many different products from me, both my own, affiliate products, and products of others' that I have sold.
Once your list ages, and they have bought much of your own products, it may become beneficial to come up with multiple affiliate programs that can help you maintain your income. Of course, consistently recruiting new subscribers is a great way to continue creating income, and creating new products for your existing customers is also a great way to maximize your income.
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